Keeping children busy and entertained over the school holidays isn’t just about filling their schedules. For many young people, traditional school can feel challenging, whether it’s academic pressure or a sense that they don’t quite fit in and this can have a real impact on their confidence. That’s why Razzamataz offers its Easter Schools across the UK, Dubai and Republic of Ireland, not only as a fun and engaging option for parents, but as a place where young people can truly be themselves, build confidence, and explore their creativity in a supportive environment.
The 2026 Easter Schools will offer fun-packed performing arts activities for children of all ages across its national and international franchise network. The initiative brings together everything Razzamataz is known for, confidence-building, creativity, community, while also giving franchisees an additional revenue opportunity and a powerful way to make a positive impact in their local area.
Why Easter Schools matter
Holiday clubs play a vital role in child development, wellbeing and family support and the evidence backs this up. A review by Northumbria University found that structured holiday provision helps children build confidence, develop social skills, and feel a sense of belonging, while also supporting parents by providing a safe, enriching environment during school breaks. Another UK-wide study from the Cultural Learning Alliance showed that children taking part in arts activities can experience improved cognitive skills, with increases of up to 16% in academic outcomes linked to regular participation.
Supporting communities
Razzamataz Easter Schools tap into these proven benefits by immersing children in high-energy workshops in singing, dance, drama and stagecraft, culminating in a showcase performance that boosts self-esteem and gives families a moment to celebrate their child’s achievements.
“We know that children and teenagers often need a break from the intensity of school but they also need to tap into doing something they love and gives them purpose,” says Denise Gosney, MD and Founder of Razzamataz. “We’ve been running these holiday clubs for many years, and we know how valuable they are to local families, not only by easing some of the pressure on parents who want to help their young people stay socially connected, but also by providing a safe, inspiring space where children can grow in confidence, make new friends, and discover new passions.”
Opportunities for business growth
For franchisees, Easter Schools provide a dual benefit: they offer a meaningful community service and an additional, profitable income stream. Holiday clubs have been shown to strengthen community cohesion, with parents reporting reduced stress and increased wellbeing when high-quality, reliable provision is available. For franchisees, Easter Schools attract new families into their schools and gives young people the opportunity to discover the benefits of performing arts if they are unable to attend during term time. Many franchisees report that Easter Schools significantly boost annual revenue while also driving long-term enrolment thanks to the visibility and goodwill generated across their communities.
“Easter Schools have been a fantastic way to grow our business while genuinely supporting local families,” says Matty, Principal of Razzamataz West Cumbria. “We regularly welcome children who are completely new to performing arts, and it’s amazing to see how many go on to join us long term. The visibility these schools create in the community is invaluable, helping to build trust, create real impact, and ultimately help our school grow year after year.”
A local experience with global reach
Razzamataz children also benefit from being part of a truly global performing arts community. With schools in places such as Dubai and the Republic of Ireland, Razzamataz is outward looking and continually draws on its international connections to bring fresh ideas, creative inspiration, and new perspectives back to local students. This global reach helps expand young people’s world views while giving them opportunities to engage with peers and creative teams from around the world. Research into global learning has repeatedly shown that children who develop a broad, outward-looking perspective early in life are better equipped for future employment, adaptability and social awareness. Razzamataz is proud to help nurture this global mindset through its international collaborations, events and performance opportunities.
Join our award-winning network
No business experience, no problem. We have a wide range of successful franchisees who choose an award-winning franchise network because of the huge amount of support available. The passion and dedication they bring to their schools every day combined with our support and training is what makes them succeed. If you are curious to find out more, contact our Head Office or book in a Discovery Den: https://www.razzamataz.co.uk/discovery-dens/
